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Return On Your Investment
For example, if your organization has an email list of 1000 customers and each one receives a complimentary appetizer, buy get one free, or $10.00 off with a purchase of an entree promotion or any other promotion, then:
Your investment return can be greater if your check average is higher and customer return and frequency is greater. Research shows customers that sign up to receive promotions will forward the campaign broadcast to friends and family, therefore your customer list and revenue continues to increase. Contact a Trevi Group representative to determine how you can get the best return on your money. |
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